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Smart return hook from Final Fantasy XV: A New Empire
PocketGamer.biz has a damning review of the new Final Fantasy Title from MZ (formerly Machine Zone). Its summary is that it is a machine for separating players from their money, much like their...
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Jamie Madigan on how to destroy the games industry, the loot box way.
Jamie Madigan has a guest post on his Psychology of Games blog, written by the Devil: Using Psychology and Loot Boxes too Destroy Video Games: A Fun and Practical Guide. As Jamie (or the Devil says),...
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Raph Koster on the cost of games–and it’s not pretty.
Raph Koster, author of A Theory of Fun and game designer extraordinaire has published a deep dive on the cost of games over time. With a lot of data (although Raph is the first to admit that his data...
View ArticleBenedict Evans’ annual technology presentation
Benedict Evans of Andreesen Horowitz seems to be taking over from Mary Meeker as the “thinking person’s guide to the future of the internet”. His annual presentation, delivered at 100 mph, is very...
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StarTrek Fleet Command has some pretty impressive retention numbers
It’s not often that I get a PR email containing an infographic that makes me sit up and take notice. The mail I received yesterday from Scopely broke the mould. Their MMO/strategy game Star Trek Fleet...
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The UK Games market grew to £7 billion in 2020
UK trade body UKIE has put out an infographic capturing the size of the UK games market and pegs it at £7 billion in 2020. Looking at the infographic, several points stand out: Digital console...
View ArticleThe different uses of KPIs and metrics – Making a better game versus raising...
Many games companies struggle with how to use their metrics and Key Performance Indicators (KPIs) effectively. They are conflicted because game metrics have two different purposes: Comparison and...
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Cryptocurrency, NFTs and pay-to-earn: the new world or a gigantic Ponzi scam?
Twice in my career, I have been at the forefront of massive change. In 2000, I was an Internet analyst at Deutsche Bank advising middle-aged men (and they were all men) on how this new nerdy Internet...
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Web 3.0: Crypto-currencies, the blockchain, NFTs and pay-to-earn
Cryptocurrencies, the blockchain, NFTs and pay-to-earn: 4 separate growth areas that promoters and shysters conflate, to the detriment of us all. The crypto/blockchain/NFT bubble continues apace....
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Is Microsoft buying Activision market share?
I’m spending some time getting back up to speed on the major players in the games sector as part of my increased involvement in Hiro Capital, and this chart in the Activision Blizzard annual report...
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